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Gail Keenan Psychics

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When in need of a website refresh and a new campaign to help take their online presence further, Gail Keenan Psychics, an experienced online Clairvoyant and Psychic, came across Outrank, a professional website design, development and SEO company. Here we take a look at how we helped Gail Keenan Psychics get to the top of the SERPs and be recognised as a professional and trusted psychic website that helps users to gain connections with past loved ones through tarot readings, oracle cards.

The start of a brilliant partnership

As a professional Medium and Clairsentient, Gail Keenan Psychics is known for the range of trusted psychic services that they provide, this includes Clairvoyant and Psychic services, as well as angel cards, tarot cards, runestones, pendulums, crystal balls, numerology and astrology.

The current website was performing fairly well, however it was time for a refresh and a brand new look, this was to support the recognised name that Gail Keenan Psychics had become. With a large range of services offered to many users across the UK, the team were keen to showcase their special range of clairvoyance and psychic services. So, with this in mind we put in place a brand new plan that focused on designing and creating a brand new website that not only looked great, but was fully responsive. The plan also included implementing a full SEO package that would support and promote Gail Keenan Psychics’ services.

Based in London, Gail Keenan Psychics operates online and provides support for many customers and clients across the UK as well as overseas. They provide a source for users who are looking to create and gain connections with past loved ones, they do this through tarot readings, oracle cards and also offer services that cover angel cards, runestones, pendulums, crystal balls, numerology and astrology. With such a great range of services and an already thriving customer base, Gail Keenan Psychics was keen to make their mark on the industry and be the first choice for those people searching for online psychic readings. This became the main focus of the website, a design based on user experience, as well as providing a friendly and welcoming approach that was responsive and supported Google rankings.

An online solution

The design and development of the new website would involve a range of processes, this included branding, professional imagery, optimised website content, the site’s responsiveness and user experience. Gail Keenan Psychics, was very much involved in the design process and the Outrank team ensured that the current branding was heavily incorporated into the website build and content optimisation. This included a range of areas such as fonts, styling, colours, images, tone of voice and wording. As the site’s main focus is the online psychic readings that it provides, the design needed to be user friendly as well as ensuring the website development was Google responsive.

All of the website content for Gail Keenan Psychics would be written and optimised by our SEO team, the team worked closely alongside Gail Keenan Psychics’ team, making sure that the wording reflected the service that they provide. Pages focused on each service and its keywords would be included into the new website, so it was essential that all of the information was correct and up to date. As this was such a brilliant opportunity to create and build a unique website as well as provide optimised content and branding for a thriving online company, the team worked together in order to make sure that we came up with the right online solution.

Another must for the website was responsiveness, the previous site wasn’t particularly effective or efficient for online users to view or use, so it was essential that the new site was reactive and reflective of that. A fully functioning contact form would need to be included, a contact form will allow online enquiries instantly, a great benefit for customers. The overall design of the site was very important as well as being visual, customers require a friendly and welcoming site that’s not complicated to use and also includes call to actions to encourage clicks, as well as supporting strong Google rankings.

The new website launch

The new website is very visual which helps to provide a warm and welcoming feel for those customers visiting the site. It also provides a range of information based on the psychic services that they provide. With different sections dedicated to each unique service, as a user, navigation around the site is simple and users can always find exactly what they’re looking for almost instantly. The site’s design is stunning but simple, encouraging users to click and find out more information. Having achieved a professional looking site that works, it was time to consider the next part of the project, supporting Gail Keenan Psychics’ online presence through a strategic SEO campaign.

The SEO project

After providing a brand new, fully functional and perfectly designed website, the SEO campaign that we provided was focused on improving Gail Keenan Psychics online presence, as well as supporting rankings for the psychic services that they provide. We set to further optimise the site which covered their range of psychic reading services, we also optimised the homepage, this was all focused around the main keywords which include clairvoyant, psychic, medium and clairsentient, we also used keywords focused around the types of readings that can be provided, this includes angel cards, tarot cards, runestones, pendulums, crystal balls, numerology and astrology. This guaranteed that we got the website in front of a wider audience, increasing its traffic and brand awareness.

Results

Gail Keenan Psychics was looking for a web design and SEO company to help take their business further, and they were pleased to come across Outrank. At Outrank it was our aim to improve site visibility while offering a cleaner and fresher website. Working closely with Gail from Gail Keenan Psychics meant that we can go further and provide top ranking terms for a number of highly competitive psychic reading terms. Are you ready to go further online? Then why not contact a member of our team today!

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