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  • Outrank Ltd
  • Digital Marketing Agency
  • Middlesbrough

Website SEO Content Writer

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Role Overview

Job Type: Full-Time
Location: Middlesbrough
Salary: Competitive, experience-based with a department performance bonus
Role: Website SEO Content Writer

Outrank is looking for a talented Website SEO Content Writer to join our dynamic and fast-growing digital marketing agency. This is an exciting opportunity to work in a collaborative environment, creating high-quality, SEO-optimised content that delivers real results for clients. If you’re passionate about content marketing, SEO, and digital growth, this role is for you.

 

Key Responsibilities

SEO Content Creation & Optimisation

  • Write engaging, SEO-optimised website content, including homepage copy, service pages, category pages, landing pages, and blog posts.
  • Conduct keyword research to align content with search intent and business objectives.
  • Structure content for SEO, incorporating metadata, headers, and internal linking.
  • Optimise content for readability, search rankings, and conversions.

SEO Strategy & Implementation

  • Perform keyword research to uncover ranking opportunities.
  • Provide SEO recommendations to enhance website content structure and performance.
  • Conduct competitor content analysis to identify gaps and trends.
  • Work closely with developers to integrate SEO best practices into website content.

Performance Analysis & Continuous Improvement

  • Monitor content performance using SEO tools such as SEMrush, Ahrefs, Surfer SEO, Google Search Console, and Google Analytics.
  • Analyse user engagement and search visibility to refine content strategy.
  • Stay updated with the latest SEO trends and implement new strategies accordingly.

A Bit About Us

We are one of the UK’s fastest-growing digital marketing agencies, with offices based in Middlesbrough, Edinburgh and London. Outrank has recently been awarded position 3 in the Great Place to work award for 2025.

With a continually growing staff of over 30 dedicated Sales, SEO,PPC, Email and Social Media Specialists, we are the biggest little online marketing agency around.

A Bit About You

Professional Competencies

  • Passion for digital marketing and website optimisation.
  • Strong client communication and relationship-building skills.
  • Excellent writing, editing, and proofreading abilities with a keen eye for detail.
  • Ability to manage multiple tasks and meet deadlines in a fast-paced environment.
  • High levels of integrity, autonomy, and self-motivation.

Technical Skills & Qualifications

  • Understanding of SEO principles and best practices for website content.
  • Experience with SEO tools such as SEMrush, Ahrefs, Surfer SEO, Google Search Console, and Google Analytics.
  • Knowledge of keyword research and SEO writing techniques.
  • Familiarity with WordPress, Magento, and Shopify (desirable but not essential).
  • Strong proficiency in Microsoft Office (Word, Excel, PowerPoint).

Your Day To Day

At Outrank, we are a fast-growing digital agency with big ambitions, and we’re looking for someone who wants to grow with us.

You’ll have the opportunity to work with exciting brands and play a key role in shaping their online presence through SEO-optimised content.

You’ll make a real impact on the business, helping to drive organic growth and conversions through well-researched, engaging, and optimised website content.

You’ll work in a fun, collaborative, and dynamic environment, surrounded by a team of passionate, creative, and talented individuals.

Company Benefits

Apart from the standard things like a competitive salary and contribution-matched pension, we at Outrank are proud to offer a few other sweeteners to help convince you to join us. Things like:

  • Conference attendance
  • Mentorship and training from senior team members
  • Opportunity to work on diverse and exciting projects
  • Career growth within the company
  • Increased annual leave based on service
  • Bike to work scheme
  • Referral bonus for sales and staff
  • EMI scheme
  • Not to mention the best company culture in Digital outside of London!

 

APPLY BELOW

Outrank is an equal opportunity employer and does not discriminate on the grounds of a person’s gender, marital status, race, religion, colour, age, disability or sexual orientation. All candidates will be assessed based on merit, qualifications and their ability to perform the requirements of the role.  

Middlesbrough

Unit 18,
Riverside House,
High Force Rd,
Middlesbrough
TS2 1RH

[email protected]

01642 931 380

  • Outrank Ltd
  • Digital Marketing Agency
  • Middlesbrough

Website SEO Content Writer