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Difference Between Cheap Hosting and Good Hosting

Cheap Vs Expensive Hosting

If you’re looking for a web hosting company or are weighing up the pros and cons of the cheaper and more expensive providers, we’d like to help. Finding the right hosting company may seem daunting, but with a few tips and expert advice, we hope it helps to make your decision. All businesses that have a website, small or large will need hosting. Be it shared hosting or VPS hosting, your website needs to have hosting in order to stay online.

Your hosting is just as important as the content on your website. Without good, fast and reliable hosting, you risk losing potential customers thick and fast. This can then affect your bounce rate and the time spent on your website, which intern will show Google that your website isn’t performing well, possibly resulting in lower rankings. All aspects of your website work together with Google and its algorithm to determine where you should rank on SERPs. So, without a good hosting company, you could currently be sat on rankings that don’t justify your website.

Investing in a good hosting company is highly recommended. Regardless of your budget, it’s always best to do some background research into the hosting company, check reviews, packages and whatever else they offer. You will need to find a hosting company that’s reliable and provides fast hosting and offers support whenever needed.

Shared Hosting and VPS Hosting

Shared hosting means sharing a server and its resources with other websites. This includes storage and bandwidth. VPS hosting is a dedicated server where you get all resources, space and storage to yourself, but with a shared hosting environment. Think of it this way, with shared hosting you’re sharing space on a server with other websites.

Like renting a room in a shared house, you do have your own space, but there is a larger communal area. VPS hosting is like renting an apartment in a building block, you have a lot more space, more rooms but of course it’s more expensive. You have more control of your space and apartment but you’re still operating within a larger building.

Generally, shared hosting is best for blogs and start up businesses, but it’s not uncommon for small businesses to stay on a shared hosting plan. Whereas VPS hosting is set up and is ideal for online stores and small businesses. It’s great if you’re looking to grow your site, think of VPS hosting as an investment to your business and it’s future, with more space, your site can load faster, reducing bounce rate and increasing your click through rate.

Pros and Cons of Shared and VPS Hosting

Shared Hosting

One of the biggest pros of shared hosting is that it’s the cheapest kind of hosting. It’s designed for beginners and tech novices, although some small business can remain on shared hosting if their budget decides. It has a decent, if not average performance on static and low traffic websites, but can sometimes become problematic for load time and bounce rate (if the traffic to the website is high). Cons, there are no dedicated resources, it comes with higher security risks. You’re also sharing the server with other websites, which can affect your performance and can commonly mean you have a high bounce rate if the page hasn’t loaded quickly.

VPS Hosting

It goes without saying that VPS hosting is the better out of the two. But you’ve got to budget for it. By doing so, however, you will get great value for money and can get great support when you choose the right hosting company. You also have more control of the hosting and can custom it to suit. There’s also room to grow your website with plans offered by the hosting company, so as your business grows, there will be scalable plans to help encourage growth. As mentioned, one of the cons is that it’s more expensive than shared hosting, but you will receive a much better service and user experience. It can require basic technical knowledge, but you can receive more support and advice on this, especially when deciding how much storage and bandwidth you require. This can be explained further from your hosting company, if not easily online.


One of the most crucial points when choosing your hosting company is the security side. People often worry (and rightly so) how secure and safe the hosting will be. It is a huge factor when people are choosing between a cheap and expensive web hosting company. It is of course though, the web hosting providers job to make sure they safeguard your online business data and also protect your customers’ interest. A lot of cheap hosting companies may only provide the basic security checks, ensuring that your website doesn’t get hacked. Whereas an expensive hosting company will take more effective steps to ensure all data being shared is secure with all of the necessary protocols set in place.

You may have heard of the term ‘SSL’, or Secure Sockets Layer, this is an internet security protocol that prevents any wrongdoing online, and protects personal data and information such as credit card details and login information. An SSL certificate is created through your hosting and is something which Google actually looks for and can set you back from a higher ranking if you don’t have one.

What’s the Verdict?

For us, we would recommend VPS hosting as a good hosting choice to any business thereafter being a small business. Understandably not all businesses can budget X amount for VPS hosting, but wherever possible we would highly recommend it. Not only can it work to improve the technical side of your website i.e the bounce rate and click through rate, but it will support your SEO onsite too when you show Google that you’re being seen and heard, as people are staying on your website and navigating through.

We’ve seen a huge growth in clients who have transitioned from shared hosting to VPS hosting, and the performance and insights on their website are through the roof. Although ‘cheap’ hosting may seem a good idea, investing in a good hosting plan and the right hosting company is much more beneficial for your website and business growth.