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Trust Flow and Citation Flow - Explained

Trust Flow and Citation Flow – Explained

You may have heard of the terms trust flow and citation flow, but if you don’t fully understand them they can seem quite daunting. Not for much longer; as we are about to explain trust and citation flow and tell you why they are so substantial in your marketing campaign. A trust flow and citation…

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The Importance of Quality Images 1

The Importance of Quality Images

Don’t be fooled into thinking that using quality images to engage your audience is something new, using images for marketing purposes has been around for years and years! Just take a look at historic arts, statues, posters, CD covers and more. What’s more, images can portray emotions that aren’t always able to be portrayed through…

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What is a Citation? Are They Still Important? 3

What is a Citation? Are They Still Important?

When it comes to SEO, links have become a very important area, they drive the internet and support your website’s strength. Another part of this includes local SEO, but what exactly is that – well its a citation. Links and citations are very useful looks and tend to work better for local SEO over global…

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Google Analytics

CTR Meta and Improving your Organic Click Through Rate

So you have built a new website, launched it, but no one is visiting it? You’ve checked that the web pages’ content are all fully optimised and that the build is user friendly. The problem could be that you’re just not getting enough organic search traffic and enough user clicks to your website. This is…

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COVID-19 Open As Normal 5

COVID-19 Open As Normal

Amid these uncertain times we just wanted to let you know that Outrank is open for business as usual. We continue to monitor the evolving conditions around the COVID-19 Pandemic and are taking as many precautions as possible to remain operational.  All of our staff are now working from home and we endeavour for our…

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Our Top Tips for Digital Marketing During Coronavirus Pandemic 7

Our Top Tips for Digital Marketing During Coronavirus Pandemic

During this unprecedented time that we are all faced with, we thought it would be a good idea to put together our top tips for effective digital marketing strategies.  Here at Outrank, like other businesses across the world, we have been impacted by the effects of coronavirus and as a business owner, you will probably…

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Reasons Why Wordpress Is The Best CMS For SEO

10 Reasons why WordPress is the Best CMS for SEO

Since its launch in 2003, WordPress has been on the up, so much so that it powers around 34% of the world wide web. WordPress 5.3, is the latest update to be released in November 2019 and has already had 8,088 611 downloads. We take a look at the reasons behind WordPress’s popularity, here are…

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Ways to Improve Your Blogs for SEO 9

Ways to Improve Your Blogs for SEO

Over the years digital marketing has evolved and changed.  Thanks to Google’s ever-changing algorithm and the sheer amount of information and misinformation that floats through the digital marketing industry, marketers can lose sight of the simple practices that should be included in SEO and content marketing plans. Every time a new algorithm is introduced, marketers…

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SEO in 2019: This Years Hottest Search Trends 11

SEO in 2019: This Years Hottest Search Trends

Every year SEO continues to change, in fact, it can change day to day however it’s likely the core will always stay the same. Although some things are mentioned year on year, we’ve put together what we think are this year’s hottest trends for search.

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Agency Launch Day 13

Agency Launch Day

After months and months of hard work, it was finally time to introduce our new brand to the people within the agency in December.

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