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When it comes to marketing for your business, the majority of company sectors and industries will rely heavily on technology. Marketing techniques are ever changing and evolve quickly, it’s a challenging landscape and can be difficult to keep up with the best practices. With this in mind, we take a look at some of the…

Two Part Update Rolled Out Over June/July 2021 Over June and July, Google is going to be rolling out a two part update. The first part began its roll out last week. This part is the June 2021 Core Update and we should expect to see the second part next month. Google last did a…

As a business owner, you may understand why good SEO is important, but you probably don’t know the ins-and-outs of a beneficial SEO campaign. Most people outside of the industry believe that simply stuffing keywords into a piece of content is enough to rank for any product or service that they offer; this simply isn’t…

Companies are always making improvements to their content marketing and seeing the return on investment. When it comes to maintaining this growth, it’s important that marketers stay aware of the ever changing content landscape. It’s important to acknowledge trends and changes to audiences behaviour, especially when it comes to updates that will help you to…

Here we take a look at guest posting, how it can help you, how link building will benefit your site and why you should include guest posting in your SEO strategy. Maybe you’re a blogger and you think that the amount of traffic being driven to your site could be improved, so maybe it’s time…

8 Reasons Why Social Media Is Important for Business No matter if you’re a small or large business, using social media is an unmissable form of advertising. Social media is used both in marketing businesses, services and products and for personal use. A person could be scrolling through their Instagram feed at night and then…

Local Citations – Everything You Need to Know A local citation covers a mention online of a name, phone number and address or a local company, citations can be included on local business directories, apps, websites and social media. Citations aim to help online users and consumers to find new local businesses as well as…

When it comes to SEO it’s an effective way to encourage new customers to your online business, especially when you use it correctly. SEO is always changing and as a business, trying to keep on top of the latest updates can be a challenge, however when you do, it will be worth it. Around 80%…

You have made the decision that you need a website for your business, and you have chosen the specific type of website that you need, such as an e-commerce website. Now, you are ready to put the feelers out so you can choose a web design agency that can turn your dream into reality. Comparing…

There are a few misconceptions when it comes to SEO, and one of the main ones is that SEO just involves link building and implementing the relevant keywords into the content and meta data. Yes, they are two very important tactics, but search engines look at a lot more than just those two things when…