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Companies are always making improvements to their content marketing and seeing the return on investment. When it comes to maintaining this growth, it’s important that marketers stay aware of the ever changing content landscape. It’s important to acknowledge trends and changes to audiences behaviour, especially when it comes to updates that will help you to…

Here we take a look at guest posting, how it can help you, how posts will benefit your site and why you should include guest posting in your SEO strategy. Maybe you’re a blogger and you think that the amount of traffic being driven to your site could be improved, so maybe it’s time to…

8 Reasons Why Social Media Is Important for Business No matter if you’re a small or large business, using social media is an unmissable form of advertising. Social media is used both in marketing businesses, services and products and for personal use. A person could be scrolling through their Instagram feed at night and then…

Local Citations – Everything You Need to Know A local citation covers a mention online of a name, phone number and address or a local company, citations can be included on local business directories, apps, websites and social media. Citations aim to help online users and consumers to find new local businesses as well as…

When it comes to SEO it’s an effective way to encourage new customers to your online business, especially when you use it correctly. SEO is always changing and as a business, trying to keep on top of the latest updates can be a challenge, however when you do, it will be worth it. Around 80%…

You have made the decision that you need a website for your business, and you have chosen the specific type of website that you need, such as an e-commerce website. Now, you are ready to put the feelers out so you can choose a web design agency that can turn your dream into reality. Comparing…

There are a few misconceptions when it comes to SEO, and one of the main ones is that SEO just involves link building and implementing the relevant keywords into the content and meta data. Yes, they are two very important tactics, but search engines look at a lot more than just those two things when…

We take a look at metadata, what it is, why you need it, as well as the different types of metadata. What is Metadata? Metadata can be defined in a number of ways, this includes being data that provides information about other data, metadata will summarise basic information about data, this will make finding particular…

Why is Google My Business Important? Google My Business once known as Google Places is one of the best online opportunities. It gives your business the chance to appear on search results, above number one rankings on SERPs, so technically position zero. But if you don’t list your business correctly on your Google My Business…

How to Find the Right SEO Agency If you are wanting to be a high flying and successful business, regardless if you’re a small, medium or large business then it would be in your best interest to have an SEO campaign or strategy put in place. The best way to conceive a top notch SEO…